🟢1995 Vintage CHANEL Egoiste Platinum EDT #WC1 100ml/3.4oz Oakmoss 1st Formula!

Welcome to Guardian of the Fragrances,

Where vintage memories are preserved under my guardianship.

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Confirmed

Authentic! 

Properly stored.

Well preserved.

See images of listing hardware & weigh-in photo's.

Details & weight never lie!

High-confidence worry-free shopping & Hassle-free refunds.

I stand behind all of my fragrances & guarantee authenticity.

Due to the personal nature of my products & counterfeit concerns; 

I offer a 30-day money back guarantee! 

Absolutely NO re-stocking fee - I'll even pay for return shipping for USA!   

Depending on how item comes back to me within that 30 days, final refund may vary.

Please email me with any further questions regarding refunds.

All refund disclaimers ONLY pertain to my USA customers.

Please contact eBay with any international refund inquiries.

Guardian of the Fragrances proudly presents...

CHANEL

**1995-1997 Batch / First formula 

EGOISTE PLATINUM | for men | Eau de toilette

100 ml. / 3.4 fl. oz. product | FULL | No original packaging

1990's Classic / Retro / Vaulted / Vintage formula!

31 year maturation = Highly advanced maceration!

Stronger, richer, & scientifically blended to perfection by time.

**1995-1997 Batch # WC1

(Expertly dated between 1995-1997 per presentation details)

**Please note:

Odd 3 digit CHANEL batches occur here and there from this era. 

WC1 doesn't has no result on batch sites.

Along with this 3 digit batch - even batch-less perfumes are common in CHANEL in the 1990s as some were applied with a sticker then fell off over the years, printing / etching issues occurred in the factory, or it simply was on the box only and not on the product.

Due to all the issues mentioned above, I have expertly figured out a system to date my vintage CHANEL listings.

When it comes to the iconic 'Egoiste Platinum Edt';

CHANEL had a name change to the fragrance. Listing features the name 'Egoiste Platinum' only featured in their earliest batches before changing it to 'Platinum Egoiste' in 1998 & never using the previous name again.

This confirms the listing is NO LATER THAN a 1997. 

Listing states a 1995 as it could BE EARLY AS 1995 per the 'Eau de Toilette' on the product being *below* CHANEL on the front of product. Along with the name change, CHANEL moved the 'Eau de Toilette' wording BELOW the CHANEL logo on the from of the product in 1995. 'Eau de Toilette' was previously above the CHANEL logo up until 1994.

The name change and 'EDT' placement gives listing a dating APPROXIMATELY between 1995-1997.

The holy grail first formula!

This is as vintage as possible when it comes to owning a Platinum Egoiste. The FIRST formula features prior action done on endangered ingredient resourcing on mysore sandalwood in India leading to more mysore sandalwood, prior to harsh IFRA mandates on oakmoss, & overall budget cuts in later formulas done by the brand.

Send me an email if you have more questions about my dating process.

Thanks guardian followers!

-Nathan | GOTF

I'm proud to present BACK to my shop,

The OG launch era - first formula - short ingredient - Original 'Egoiste Platinum' named - Mysore sandalwood loaded - pre IFRA regulation - mid 1990's - 

CHANEL Egoiste Platinum Eau de Toilette!

The holy grail PIONEERING KING of metallic green aromatic lavender fougeres in its nostalgic original formula! 

If you know - you know!

An iconic formula now discontinued with a low quality weak version on the shelf due to both IFRA regulations & limited resourcing on Mysore sandalwood. This discontinued vintage formula is no longer made to the same superior standards due to ingredient limitations in India, IFRA regulations, and budget cuts - & is only getting more rare with time. 

This is a rich timeless niche quality CHANEL S-Tier fragrance with a cooling energetic brightening scent throw of sharp metallic lavender, radiant green galbanum, zippy lemon verbena, waxy velvety rosemary, watery red herbal rosey geranium florals that then settles into a warm silken creamy and elegant scent throw of musk, ambergris, cedar creamy sandalwood, and oakmoss. Its as lively and active as it is laid back and elegant

An array of contrasts from start to finish!

Playful loud & polarizing yet heavily oakmossy masculine & assertive. A Jacques Polge masterpiece in its original envisioned artistic expression. A pre-IFRA formula that is regulation free & in the artists full original vision with the best quality materials strength & performance.

This deep vintage macerated, pre-IFRA regulated listing has an impressive oil content similar to modern EDT Intense / EDP formats - deeming this original EDT in more the likes of a modern day EDT Intense / EDP. Combining the oil content, CHANEL quality, Pre-IFRA mandates, pre limitations on Mysore Sandalwood, & amplified unregulated oakmoss; you have a vintage designer fragrance that may only be described as a NICHE formula worth the price tag of CREED. This is a must have in any cologne collection arsenal. What a concoction! Once you go from smelling modern to smelling this formula there is a complete understanding as to why this is one of the best selling designer men's cologne of all time.

This fragrance resembles the richness, depth & strength of a modern day EDT intense/EDP. With a projection like an intense EDT formula but with the depth richness and ultra premium quality of an Eau de Parfum. A richer, deeper, & superior composition that is so vibrant, rich, mossy it is as appropriate for the summer days as it is the cooler summer nights ahead.

8-10-12 hour + strength & performance!

All in all;

Modern EDT formulas may still be available but don't let the CHANEL name fool you - they are cheaper, more syntheric, thinned out, & dull - even an S-tier brand like CHANEL must follow IFRA regulations. If you love The Platinum Egoiste DNA and want the best possible existing formula for your collection to ignite your scent memory its impossible to get better than these 1990's formulas - this is golden era of Platinum Egoiste. 

A nostalgic must have collectible. 

Don't waste your hard earned money on modern formulas, invest in a superior vintage formula from the most credible and trustworthy seller on eBay!

(Fair pricing disclaimer)

As of the third quarter of 2026;

100 ml. / 3.4 fl. oz. vintage CHANEL EGOISTE PLATINUM EDT listings from the 1990's sell steady in my shop for $499.99

A top-shelf golden era perfume collectible from the most prestigious S-tier designer brand in vintage perfumery.

Selling the same quantity and holy grail 1990's first formula for fair vintage value with FREE shipping within the USA & a goodie bag of extras! 

(See pink note).

+ FREE complimentary gift of your choice!

After your purchase; I will email you with a list of available choices & you choose your gift :).

Due to buzz words that automatically flag my listings - I will confirm your gift option via email so be on the lookout for it. The gift of your choice relates to the category of your order. After you chose your gift, it will be placed in a 'goodie bag' with some additional surprises. 

Knock out a vintage purchase & free gifts in one order!

WOW!

Official verified glowing review(s) from happy buyers who purchased vintage

CHANEL EGOISTE PLATINUM EDT

from Guardian of the Fragrances!

"Great experience buying vintage cologne from this seller. Excellent!"

1995 #4730 18ML/.60OZ VINTAGE CHANEL EGOISTE PLATINUM EDT GRAIL FIRST FORMULA! (#176407442284)

-theartcache

"Finally reached my breaking point with these recent reformulations and decided to turn to the internet to find older batches. Having been an unwitting victim of counterfeit batches in the past, I thoughtfully examined the photos, description, past reviews and managed to snag a listing of this vintage formula, brand new in the box, at a fair price. Rest assured wary buyers; Nathan is the real deal. No BS, prompt and ships fast. The enclosed handwritten courtesy note was appreciated."

1994 #3329 100ML/3.4OZ VINTAGE CHANEL EGOISTE PLATINUM GRAIL *FIRST* FORMULA! (#176456826316)

-dobokugishi

(ALL ABOUT CHANEL EGOISTE PLATINUM EDT)

Wardrobe category is!;

Job interview on a crisp spring morning in downtown New York, New York. 

Dress sharp! Don't be late! Flex your EGO! 

Up for buy it now is the nostalgic vintage CHANEL EGOISTE PLATINUM cologne.

The admiration of this 33 year old fragrance still mystifies the fragrance community. 

The nostalgia it brings to many is just one of those classic masculine fragrances that will never be forgotten.

History was made in 1993 with what is known as one of the first 'modern' male metallic / woody colognes ever created by the prestigious Chanel brand. They rarely release items to their collection. & when they do, they are MASTERED.

The history of this one is fascinating

The EGOISTE line Originally a limited edition scent in 1987 in Chanel boutiques under a different name completely, Chanel decided to eventually mass produce it in 1990 & launch it under the popular magazine name 'Egoiste' that they bought the rights to. 

Chanel tinkered with multiple different flankers until they settled on their most SUCCESSFUL Egoiste flanker in the line; 'EGOISTE PLATINUM'. Took over 6 years to reach their sales goals but they were up for the challenge. 

Chanel was determined to get it right with this one.

Jacques Polge was brought in and inspired to make a 'CHANEL' built fragrance of the iconic Creed Green Irish Tweed, in the process making an entirely new fragrance with GIT simply an inspiration to the final product. Jacques Polge utilized the same name in the EGOISTE line but made sure to emphasize PLATINUM to hint the metallic fougere style fragrance was unlike its predecessors.

Although a vintage fragrance from over 3.5 decades ago.

It's astonishing how fresh, clean, breathtaking, & elegantly timeless this is - even more so in its 1990's vintage formats rich in character prior to Mysore sandalwood limitations in India, pre-IFRA ingredient bans, and pre-budget cuts to the formula.

The fragrance was SO successful Chanel 'switched' the 'Egoiste platinum' to be sold as 'PLATINUM EGOISTE' as if the Platinum fragrance was the leader of the pack & Egoiste legacy came second.. 

After owning, experiencing, & selling 300+ fragrances - even I was taken back by how incredibly modern this is. It's like your modern 'Fierce' & 'ambroxan' based fragrances but done to the absolute NICHE with naturals, mastery, and the uttermost of expensive aroma chemicals WITHOUT that fake scratchy aroma found in modern fragrances.

Owning vintage Platinum Egoiste is like going into a time machine with a richer, well rounded, more luxurious, & more natural 'modern fragrance'. I'm sort of over joyed to FINALLY find where all the newer inspiration has come from the last 20 years!

Nothing on the shelves today compares to the vintage formulations; no flankers, inspired scents, or even the modern day version compares. This has without a doubt have to be the KING of fresh metallic fougeres.

It's not just a random vintage fragrance; it is a representation of how fragrances have been successfully composed for men at the turn of the millennia. Blue de Chanel gets credit for starting the blue wave, but without a doubt this release started the silver metallic wave of fragrances.

Unfortunately,

They don't make them like they did before.

Newer formulations of Chanel Egoiste Platinum are flatter & weaker with a generic fresh amber-lavender nuance.

The original formula was a potent luxurious neroli-lavender-metallic with a 3 dimensional metallic zing, like a Japanese katana sword slicing through the air. Vintage formulas are the cleanest, smoothest, & highest quality on the designer market with the high vibrational metallic composition vs. the modern formulas emphasizing a metallic ambroxan type note throw with a 'lower' & 'heavier' nuance to them.

Modern formulas are a complete & utter disgrace, saddening many fans of the original.

Fortunately,

At Guardian of the Fragrances, it is my mission to 'undo' all that, take you back into past by offering fragrances from their golden eras, & most of all offer passion & transparency in everything I do.

With me, you get a selection of unalerted, well preserved, authentic, relics from the past in their original intended vision of quality, & strength. 

With my passion in the art of perfumery, natural based ingredients, & a distain for all organizational overreach regulation & mandates; I make it my passion & joy to bring well preserved, authentic, & superior collectible formulas to my shop to share with the world.

With that said I bring you vintage Chanel Egoiste Platinum EDT.

This is truly a must have collectible & store staple with Gurardian of the Fragrances & I am proud to present it to my store.

Launch year: 

1993

Flanker to:

1990 Chanel Egoiste

Perfumer:

Jacques Polge

Color family:

Metallic silver scent

Scent style: 

Aromatic metallic woody fougere

Songs that evoke the same emotion as the scent:

MGMT - Electric Feel

Formulation 1 Ingredients: 

Alcohol, water, fragrance

Awards: 

🏆

1995 Men's Fragrance of the year - Luxury Category

Awards issued by the FiFi Awards in New York City - The Oscars of the fragrance business.

(sponsored by The Fragrance Foundation).

Regional Influence:

🇫🇷

French Perfumery;

Carefully Crafted, Classic, clever, decadent, elegant, powdery, floral, refined, restrained, rich, romanticism

Mood / Season / Time / Occasion: 

Light, bright, sharp, radiant, elegant, green / Spring, summer, autumn, & even winter! / All day / Casual, office, elegant, dress up, dates, signature masculine clean metallic fougere scent in the uttermost of S-tier CHANEL quality.

Key buzz words:

Fresh, sporty, athletic, shower gel scent, daytime, soapy, clean, professional, non-offensive, CHANEL quality, upper crust, wealthy, aristocratic, niche, protective male, rounded, cooling, smooth, light, slightly sweet

Note breakdown:

Top: Lavender, rosemary, neroli, petitgrain, metallics

Mid: Geranium, clary sage, galbanum, jasmine

Base: Oakmoss, vetiver, cedar, sandalwood, amber

(SPECIFIC LISTING DETAILS - WHAT YOU ARE BUING)

Batch code: WC1

Batch year: 1995-1997

Formula: First formula

Number of ingredients: 3 (Seen on packaging from this era - packaging not included in listing)

Batch era confirmed by: Black neck hardware (Hardware now fully distributed all silver), 'EGOISTE PLATINUM' name (Name discontinued in 1997 & changed to 'PLATINUM EGOISTE'), 'EAU DE TOILETTE' under the CHANEL logo (EDT above CHANEL between 1993-1994), & of course the scent itself rich in naturals, pre-ingredient limitations, pre-regulations, and pre-budget cuts places this listing precisely between 1995-1997!

I research extensively spending days-months-years of personal research as a vintage perfume hobbyist & passionate fragrance seller only to bring you nothing but accurate details & the most helpful information to make your final purchase. 

Send me an email if you have additional questions about my dating process.

THE TRUTH ABOUT BATCH WEBSITES - THEY GAS LIGHT YOU:

Vintage fragrances are well known to give errors on batch code sites to place the year. Vintage batch codes are either absent, will commonly have no result on batch websites, OR repeat every 8-10 years and mislabel the timeline. 

(In Chanel's case; their batch codes repeat every 8 years. Unique to the typical 10 year batch timeline.)

As a counterfeit investigator & quality appraiser for 10 years in my career of Revenue Protection; these quirks are what drew me to research listings by means product features, distributer history, zip codes, formula color, overall label information, and lastly the scent itself for accurate transparency - at least far more accurate than a shifty batch site.

Vintage formula rating: 

A+++

Designer brand tier: S-tier!; even above A tier - the best of the best in designer perfumery The niche of all the designer brands.

Maceration time: 31 years! Incredible. A metallic, neroli, lavender, geranium, sandalwood, oakmoss BOMB.

So rich & effervescent! Sparkling metallic lavender woods simmers for hours!

Performs as / concentration rating: A modern day EDT Intense/ rich EDP

Authentic?: Yes

Properly stored?: Yes

Well preserved?: Yes

Sour notes?: Nope!

Spend 30 year light free inside its box?: Yes

Life of the fragrance?: 8-10-12 hour + strength/ silage.

Why this formula?: 

-Superior perfected unregulated formula now discontinued, & no longer available.

-Rich in naturals, quality, strength, & better base fixatives prior to European IFRA bans.

- Performance relative to a modern EDT intense / EDP concentration - concentrated ml. means less applications & a longer life of this precious product.

- 31 years of maceration preserved in a dark cabinet - allowing its ingredients to blend and mature for an enhanced, smoother, more complex, and longer lasting scent.

Presentation condition grade: 

A-

Listing age: 31 years

Full product?: Yes

Cosmetic Flaws: Listing in near MINT condition besides what I would call tarnishing effects on the shiny metallic silver cap. Theres a black material in some spots - almost resembling coal. It didn't come off with general cleaning. Its on top of the surface and not chipped paint. So minor its hard to photograph it. Doesn't effect fragrance. If you find a replacement cap - then presentation will be mint!

Hardware & Cap condition: Hardware mint, Cap is in good condition with quirks mentioned above this. 

Bottom product sticker condition? Batch code legible?: No bottom sticker per brand design - batch code not registered and listing confirmed to be between 1995-1997 (no later than 1997 as the brand changed the name to 'PLATINUM EGOISTE' in 1998 - listing is named 'EGOISTE PLATINUM' - a name that only lasted until 1997 in this format).

Brush marks: A few on the mirrored cap.

Glass chips: None

Scuffs: None

Cracks: None

Not included: Original packaging.

(COLLECTOR 1 ON 1 - FINAL THOUGHTS)

This discontinued early 1990's first formula just keeps getting more rare as we now move farther into the 2020's & into a generation of more severe IFRA regulations weakening the quality & strength of perfumery.

 Mix that with the incredible 31 year maceration time, along with CHANELS outstanding S-Tier quality & it's virtually impossible to be able to make this formula again.

Now dare I say this is one of a kind.

Allow me to emphasize how rare this formula is now & will be even more so in the future.

Decent price for a collector wanting to reunite with this iconic original well preserved first formula from the brand of CHANEL.

Just holding and this observing this product, you feel feel its vintage charm.

Listing looks looks fresh from the factory in 1995 so it is a time capsule from 31 years ago. 

Great collector's piece!

Over 3.5 decades of maceration with CHANEL quality & a performance that resembles a modern EDT intense/ EDP fragrance. That means overall less applications - & more life out of this precious listing. Literally 2-3 applications & you're good. Invest in a vintage - it not only smells better, & has extended sillage & performance, but you receive a longer life of the product. You essentially lose nothing and gain more buying vintage perfumery. 

Decent price for a collector to own this iconic original well preserved formulation!

These haven't inflated in price per ml. comparable to some other vintage perfumes out there...at least yet.

I expect these to reach even higher prices someday - that's how divine this stuff is. 

Iconic grail 1995 formula - ✓

Free shipping within the USA - ✓

Bonus gift on top of it - ✓

No going wrong with this one!

Buy this ultra rare collectible & piece of history for your collection!

Experience the original formulation of CHANEL Egoiste Platinum Eau de toilette - it's well worth it.

Item comes from my own private collection.

This is a hard sell - if you are a fragrance collector like me - you know the inner battle.

Grab it before I change my mind.

This historic vintage formula is a long-lasting investment in your personal grooming arsenal, ensuring that you'll always be prepared to make a lasting impression. 

PLEASE NOTE:

-100 ml. / 3.4 fl. oz. product is FULL with NO original packaging - will ship like a professional glass packer to prevent damage.

-Listing in near MINT condition besides just a few marks on the shiny metallic silver cap. So minor its hard to photograph it. Could be possibly removed but didn't want to mess with it. Doesn't effect fragrance.

-WC1 batch code doesn't have a result on batch sites. Product confirmed to be between 1995-1997 by product details - Example: the 'EGOISTE PLATINUM' name - changed to 'PLATINUM EGOISTE' in 1998. Product could be 'as early' as 1995 per the 'EAU DE TOILETTE' was moved under the CHANEL logo in 1994. See above as I go into vivid detail throughout listing regarding product dating.

-Listing is 100 per authentic, properly stored, well preserved, & suited to personal taste & memory.

-Satisfaction guaranteed of your money back within 30 days purchased within the USA.

-With a 1-3-day handling time to curate your order & using USPS Ground Advantage shipping as a standard shipping option (estimated by USPS within 2-5 business days); all US customers should anticipate a maximum of *10 days* to receive your order. Please contact me if you are in a 'must have by this day' situation and I'd be happy to discuss your options!

Please be aware of these quirks prior to purchasing.

Mailing details:

Packages purchased within the USA will be shipped FREE USPS MAIL.

Tracking & 'Signature required' deliveries included in US orders at no extra cost.

(International shipping prices are auto-calculated at the end based on your location & will be shipped 

USPS Priority mail international).

✅WHY YOU SHOULD PURCHASE THROUGH GUARDIAN OF THE FRAGRANCES & NOT OTHER VENDORS…

✓ Gold standard service

Highly praised vintage fragrance vendor & longtime eBay member since 2004! Over 20 years of reliable gold standard service with satisfied customers leaving literal paragraphs on their positive feedback ratings. Your positive experience with me comes before the profit I make in my shop - & my enthusiastic service & money back guarantee surely reflects that. There's a deep sense of accomplishment that comes with being of purpose for your community. Allow me the opportunity to provide this to you & be your lifelong fragrance vendor.

✓ FREE extra goodies with purchase

Other sellers send you the item you paid for with a sad invoice slip - feels so cold & impersonal. I go beyond that with sending you a goodie bag with purchase to make your fragrance investment more worthwhile. YOU even chose the free gift! A hand written thank you note for supporting my shop included. All items in my shop are accurately & fairly priced to reflect the value of the vintage fragrance. Special goodie bag/bonus gift are never factored into the pricing. It's truly a thank you gift.

✓ One-category shop

I’m not selling a mess of random various thrift items that I know nothing about. At Guardianofthefragrances; you are shopping at a niche market that specializes solely on discontinued perfumery formulations. ‘One category shops’ like mine provide customers with a unique shopping experience that is backed with knowledge & experience within that category as well as shows I have a deep passion in what I am selling. Buying from fine-tuned one category shops like mine makes all the difference in a rewarding shopping experience. That seller who has listed some sneakers, baseball cards, hoodies, & that cologne you want - he may know its authentic & well preserved, OR he may not. 

✓ Counterfeit Investigation process

With over a decade of professional Revenue Protection expertise investigating fraud & theft for my state of WI utility provider; all vintage fragrances in my shop are expertly studied. Examples of the process include batch searches, listing dating, differentiating formula differences, production quirk studies, listing & cap weighing, taking hardware off to investigate inner details, fragrance strength & quality vetting - how long the performance lasts & the quality of that experience, ect. Anything that falls into my hands that doesn't pass this process never reaches my shop.

✓ Quality appraisal process

I am college board certified in the state of WI in Sales & Design with over 20+ years of professional experience in appraising personal property & merchandise. At Guardian of the Fragrances; rest assured I am expertly skilled in determining whether your vintage formula has been well preserved. I find the counterfeit investigation process & quality appraisal the most 2 important things in my shop to gain customer trust & I am on a mission to not let you down.

✓ Mutual perfumery hobbyist & collector

Most importantly, I myself am a vintage fragrance hobbyist & collector. In fact, many listings come from my own personal collection after years of collecting back-up products as a hobby. As a hobbyist myself, I know exactly what my shoppers are looking for & what is sorely lacking in this sector. Studying & shopping for rare fragrances for my own collection has taught me the majority of the population are NOT experts in fragrances. Its a language many don't speak like ancient Egyptian hieroglyphics. In fact; the fragrance business is the only billion dollar business where the customer knows the least about what they are buying. Just that it 'smells good'. You even go on a forum discussion with hobbyist's & there's more questions than answers. This phenomenon is truly astonishing to me - as I am a personality type that demands answers. At guardianofthefragrances - I have those answers for you. It’s a passion of mine to go above & beyond the ‘indifferent’ lazy fragrance knowledge on vlogger videos & forums to give you real common-sense truths that Designer brands & retails hold back from us. In fact it was poor aloof information provided to the public about fragrances that gave me the drive to launch my business in the first place.

Why should you spend SO much on a fragrance?

(I know you are pondering this if you are new to all this).

 ✅UNLOCKS STORED MEMORIES IN THE BRAINS HIPPOCAMPUS

Fragrances have an olfactory fingerprint. The brain is so intelligently designed - that it stores a fragrance DNA's composition precisely to the very last ingredient utilized at that time. Smell a modern formula & see what happens - it's like your brain gets low key upset. 

Only that special formula composed 10-20-30-40 years ago is the key to unlock vivid feelings of nostalgia. 

✅BETTER QUALITY, INGREDIENTS, PERFORMANCE, & CREATIVITY

Made in times prior to culture regulations, production politics, corporate greed, & making man made chemicals for profit; you get the authentic formula(s) the perfumery artist(s) intended from that time resulting in more naturals, less synthetic/cheap aroma chemical alternatives, richer compositions, bolder presence, more layers/less linear, & made in times where smoking was indoors- you get NUCLEAR performance.

✅SMELL BETTER & OR HIGHER QUALITY THEN OTHER MEN AROUND YOU.

In a mass society unaware of vintage fragrances - you will absolutely without a doubt outshine whatever they are wearing. Gain respect, stand out, be the most attractive smelling in the room. In general this is what makes the male gender so enthralled with colognes but vintage amplifies this to the next level. Stop endless influencer searches seeing if something modern performs - just buy vintage.

✅INVEST MORE IN VINTAGE TO SPEND LESS OVER TIME ON MODERN

Vintage fragrances are stronger & need less applications due to concentration. It's not a coincidence they are removing oils in colognes nowadays - they don't want us to know how weakened they are. Many collectors go niche & get into strange off-putting DNAs not realizing they may simply go designer vintage.  Beautiful mass pleasing DNA's in the best quality & strength possible. The best way to go forward in perfumery is to go backwards.

If you buy a vintage- You will realize a product that would have lasted you a year is now lasting you over 2+ years. Think about it- you are going from essentially a modern day EDC (Modern edt) to a powerful parfum strength niche like formula. Once you go vintage it's illogical to go back.

✅VINTAGE FRAGRANCES ARE AN INVESTMENT THAT *INCREASE* IN VALUE

Due to the mass, devoted, & awakening population of the vintage fragrance community; vintage fragrances are a collectible commodity matching similar value in precious paintings, antiques, jewelry, gemstones, diamonds, & gold! Unlike most things you 'drive' off the lot; this fragrance will likely be MORE in 2-5-10-15 years. This is my favorite thing about being a collector; my purchase investments lack buyers remorse on as I am buying an investment for the future/ & or discreet savings to liquidate as needed. It's as easy to trade fragrances for cash as it is to liquidate your cash for gold.

✅OVERALL ENHANCEMENT OF THE ATTRIBUTES BELOW VS BUYING MODERN FORMULAS

✓Positive mood enhancer

✓Confidence booster

✓Alluring attractiveness

✓Triggers memories

✓Aromatherapy

✓Makes you more attractive

✓Great impressions

✓Describes your personality

✓Attract other people

(Reformulation talk...)

Unfortunately,

 In a modern era's effort to make the small allergen pool of the population safe for the bigger masses 

(essentially a 'Safe than sorry' approach for everyone);

Harsh fragrance regulations came into effect within the last 20 years in the EU (United Nations) where nearly all fragrances are still composed.

The SCCS (Scientific Committee on Consumer Safety), IFRA (International Fragrance Association) & the ECHA (European Chemicals Agency) came together together to ban many precious naturals, & unique aroma chemicals due to potential irritant concerns in a small pool of the population.

Every year it seems another ingredient is banned as these chemical giants are auditing & banning aroma materials for simply having slight reactions to sensitive types. To ban something from a total population when said ingredient reacts negatively to only a small group of that population is unnecessary overreach. 

To play nice & to still get credibility for selling 'Safe' fragrances; all Designer perfumery brands have obeyed with these giants to get full EU support of their product(s).

Between 2010-2022;

The EU has now banned over 2,000 ingredients in the beauty & fragrance business.

This massive ingredient ban in beauty products is more than any other world region in history!

In comparison, the United States has banned only 17 ingredients from beauty products made in the USA.

Unfortunately for fragrance enthusiasts, a VERY small percentage of designers make their fragrances in America.

By 2030; the EEB (European Environmental Bureau) anticipates over 5,000-7,000 ingredients to be banned in total.

Rules, reformulations, synthetic ingredients, cost-cutting, & keeping up with modern scent trends have weakened performance of modern favorites from the past. This is not a theory or paranoia, this is becoming more evident in the fragrance community since the rise of fragrance communities & fragrance Vloggers coming together to compare their findings.

 Since this confirmation of industries now releasing overly regulated, synthetic, & weakened modern versions of classic fragrances, beloved vintage fragrance formulas are now highly sought after by collectors or simply average shoppers that just want to reunite with their signature fragrance in its original and true form.

Many are so accustomed to newer compositions they have no idea what they are not experiencing.

vintage EDT formulas are well known to perform more like intense concentrated niche quality Eau de parfums & Parfums!

Newer formulations of the modern age are said to perform somewhere between an Eau de cologne & Eau de toilette with lower quality, more synthetics, & average performance.

DET Vs. DPG:

A chemist in Germany did a gas chromatogram composition breakdown on a vintage & modern day version.

 It was found that companies utilized a solvent Diethyl Phthalate (DET) on vintage versions which was known to have a stronger bonding fixative effect on what it touches. Modern day fragrances are replaced with Dipropylene Glycol (DPG).

DPG is commonly utilized in lightly fragrance'd shampoos & DET is in home fragrances. Home fragrance companies don't utilize DPG as the fragrance would immediately leave the base. 

Makes you think.

2010's Oakmoss ban:

By far one of the most controversial & damaging IFRA regulations was the ban/limitations in natural Oakmoss. 

This popular natural ingredient has been in every legendary cologne for the past 50 years. All of those classics are now utilized with weaker synthetics. 

Since Oakmoss is a base note & has lasting fixative effects, modern fragrances now don't perform well without it.

2022 Lilial ban:

& if you thought your top / mid notes were safe. You're wrong. 

In 2021, The Scientific committee on consumer safety (SCCS) & the European Chemicals Agency (ECHA) banned the note of lilial due to sensitive reactions. (That's it?). They simply stated "It may sometimes act as an allergen." 

Lilial was a common note in modern perfumery. 

With Lilial being a synthetic aromatic soapy aldehyde;  it gave it's fragrance a sweet yet refreshing intense floral green odor. No other aroma chemical has yet to produce the same effects.

Fragrance shelf-life lies:

 One of the biggest gaslighting scams is the myth that fragrances naturally 'Expire/go bad' due to time alone.

Fragrances are not your local produce guys, they are a chemist composition of naturals and fragrant chemical aromas full of preservatives. That chemist recipe is THEN preserved in a percentage average of 80 per ALCOHOL. This 80 per alcohol is combined with 10 per aroma chemicals & 10 per naturals. To assume 10 per natural ingredients expire in a whopping 80 per alcohol composition is a HUGE stretch.

Made with similar strategies, fragrances should instead be compared to vintage wine. Like wine, fragrances in fact get better with age from the process of maceration; when naturals soak for extended periods of time making the formula richer & full of character. Fragrances are not fresh hand made cosmetics with no preservatives sensitive to time - quite the opposite!

Fragrances were even recovered from the 1912 Titanic wreck - with no sins of going bad!

A perfumery salesman perished in the wreck resulting in his briefcase of fragrances found on the BOTTOM of the ocean preserved for over 100 years. In an artifact examination room amongst the muck & tragedy,

 The recovered perfumery was presented to the room & by surprise brought the room to LIFE again, aromas of beautiful fruits, florals, resins, & woods sourced from so long ago. 

The experience was so powerful to the scientist- it made a grown man cry.

Fragrances may face neglect...but don't go bad from just the passing of time.

I guess any myth will be claimed for these fragrance industries that want you coming in to buy their modern products.

The modern recipe / The modern day scent:

Modern fragrances just aren't good you guys, whether that be a brand new scent or a reformulation of a classic.

Anything modern follows the same pattern; fake fruity tops to lock you in, aromatic regulated molecules to give you general masculinity, then a base gob-smacked with scratchy ambroxan / synthetic cloying sweetness to ultimately distract you so don't notice how ridiculous the entire composition smells.

It's truly depressing what they release nowadays.

You might as well wear your home cleaner.

fortunately,

In every generation...

...A guardian is born.

A guardian to make the world a better place.

Now, our memories are under siege.

You may wonder..."What is happening to my signature fragrance, & why?"

"Is it all in my head?"...It's not. 

Designer brands are gaslighting you.

Retail associates are lying to you.

They don't want you to know about me...

the Guardian of the Fragrances.

Vintage formulas taking asylum & preserved under my guardianship.

The awakening is growing, don't be excluded.

Be a member of the fragrance houടe & houടe a refugee today!

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